No. 3 Canal Side Walk
No.3 Canalside Walk affords a unique waterfront lifestyle, blending tranquillity with the very best in 21st-century connectivity. Discreetly stylish residences in this new development in Paddington sit within a building celebrating crisp lines and clean geometry.
Residents can work out, socialise or simply relax in the rooftop Observatory Lounge, terrace and outdoor gym, which afford expansive views over the city.
No.3 Canalside Walk is in the heart of London's most central canal-side district, an elegantly landscaped enclave alive with restaurants, bars and a vibrant year-round calendar of events.
No.3 Canalside Walk used our services as property marketing specialists to help them generate more leads, clearly communicate what the property development had to offer and display a strong call to action.
We exceeded expectations by designing, building and delivering a website in just four weeks.
We further proposed taking advantage of Google's Nearby technology to allow an advert to be placed directly onto the mobile phones of passers-by. From this, we successfully served these ad messages to tens of thousands of phones within the Paddington area.
The Challenge
No.3 Canalside Walk tasked us with needing a website that was able to generate leads. The Canalside walk website required a strong identity. The site structure needed to get across key development messages: where the development is, why it’s a great location, and what the living space is like. Our client also required a story video to take a prominent position on the website.
The Solution
Creating a website that could generate leads meant the new design needed to clearly communicate what the property development had to offer and display a strong call to action.
Services
- Website Design
- Website Development
- Virtual Billboard
The Outcome
Within four weeks, the website was designed, built and delivered, displaying our rapid design and build as per our client’s requirements. We exceeded client expectations by deploying a Virtual Billboard proximity marketing beacon. This takes advantage of Google’s Nearby technology, allowing you to place an advert directly onto the mobile phones of passers-by. Over several months, we have served these ad messages to tens of thousands of phones in the Paddington area. The branded banner on the home page carries an immediate call to action: Register Your Interest. The site is a lead generation tool for visitors to a marketing suite to drive off-plan sales for the development. We also created a bespoke video banner on the website per the requirement. For the best user experience, we implemented each page on the website to carry an enquiry form in the footer to make it easy to enquire.
