Fusion Property

Fusion Residential is a boutique award-winning design house creating exceptional residences in the most exclusive locations around London.

Emotio was charged with designing a website that fully showcased Fusion Residential's world-class properties.

We engineered the site to be search optimised and mobile-friendly

Whilst also embracing an adaptive design for optimal viewing across any device.

The Challenge

The Fusion Property website needed a completely bespoke design that would showcase Fusion’s brand in line with the company’s values. The site also needed to show off Fusion’s properties in a way that was easy for users to navigate.

A responsive design was required to ensure visitors maintained a perfect experience across devices.

The Solution

Working closely with Fusion’s head of Design, the website was crafted over several months to reflect the perfection that delivers on Fusion’s commitment to quality design in all things they do. Micro-interactions were vital to making this site feel slick and classy. The outstanding photographic work needed an equally impressive design to show the images. Even the way the navigation glides down when clicked was carefully considered to reveal a quality feel.

We also carried out search engine optimisation. This involved the on-page optimisation for keywords that are relevant to site rankings. After six months, the site had started to rank with no ongoing optimisation services for phrases such as ‘luxury developers London’. We also deployed a Virtual Billboard – Proximity Marketing Solution to promote the Birchwood development to passers-by. Finally, we ran Facebook ads to drive enquiries for property sales.


  • Website Strategy
  • Website Design
  • Website Development
  • Social Advertising
  • Search Engine Optimisation

The Outcome

Fusion’s website is now considered a best in class for this award-winning luxury property development company.